The Linnworks Blog
SYNCHRONISING THE ECOMMERCE WORLD

How Four Companies Use Branded Packaging To Increase Engagement

ShipStation | April 20, 2018 | Comments

This is a guest post from ShipStation.

Think about how much time and money you’ve invested into your online store. Building your brand, curating what you sell, designing your storefront.

Doesn’t it seem like a bit of a disservice to you (and your customers, for that matter) to not dedicate as much effort into your parcels? If you want to prove to shoppers that you’re committed to impressing them at every opportunity, you need to brand your shipping boxes through custom packaging.

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Topics: Shipping & Fulfilment, eCommerce, Delivery

How To Win The Amazon Buy Box [Updated For 2018]

Aimee Goodsall | April 16, 2018 | Comments

Winning the Amazon Buy Box is arguably one of the best ways to increase your sales on Amazon, for the simple reason that it has the potential to significantly boost exposure of your products.

But what exactly is the Amazon Buy Box? And what do you need to do to win it?

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Topics: Amazon, selling on Amazon, online marketplace

What Every Online Seller Needs To Know About GDPR

Aimee Goodsall | April 9, 2018 | Comments

There’s been a lot of talk about GDPR coming into effect in May 2018, but if like many you’re not sure what exactly GDPR is, how it will impact your online business and what the implications are for failing to comply with the new regulations, we would urge you to read on.

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Topics: eCommerce News, ecommerce best practices, eCommerce, GDPR

Linnworks' Commitment To Data Protection & GDPR Compliance

Aimee Goodsall | April 9, 2018 | Comments

On Friday 25th May 2018, the new EU General Data Protection Regulation (GDPR) will come into effect, changing the way that businesses obtain, process and store customer data.

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Topics: eCommerce News, eCommerce, GDPR

The Future Of eCommerce Delivery

Parcelhub | April 5, 2018 | Comments

This is a guest article from Parcelhub.

In all the hoopla surrounding the development and growth of eCommerce, delivery has always been seen as a prosaic utility: necessary, solid and unchanging.

Boy, is that wrong.

With retailers fighting each other – and everyone fighting Amazon – delivery has become one of the key differentiators among retailers and marketplaces.

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Topics: Shipping & Fulfilment, eCommerce, Delivery

Amazon Worldwide: A Complete List Of International Amazon Sites

Aimee Goodsall | March 1, 2018 | Comments

With 12 global sites spanning some of the largest eCommerce markets in the world, Amazon is a great platform to sell through if you’re looking to reach an international audience and grow your business worldwide.

But how many countries are Amazon present in? And what do you need to know about selling on each of these international Amazon sites?

To answer this, we have listed each of Amazon’s global marketplaces below, along with key information and country requirements for each!

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Topics: Amazon, selling on Amazon, eCommerce, International Selling, Cross-Border Trade

How To Convert Customers When They Land On A Sold-Out Product Page

Red Stag Fulfillment | February 26, 2018 | Comments

How much revenue do you lose when a customer leaves your site after they land on a page for an out-of-stock product?

You put in all that effort, and likely a good bit of marketing spending, to get them to show up in the first place. Don’t waste it by having them leave. Instead, work to get visitors to stay and make a related purchase or pay in advance for the products they want.

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Topics: eCommerce, ecommerce website

How To Advertise On Amazon With Sponsored Products

Linnworks | February 23, 2018 | Comments

If you shop or sell on Amazon, you’ve probably come across Amazon Sponsored products at some point. But what exactly are Amazon Sponsored Products? How are they different from regular products? And how do you get started with your own Sponsored Products campaigns?

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Topics: Amazon, selling on Amazon, eCommerce, Paid Advertising

Amazon SEO: How To Optimise Your Listings & Rank On The First Page

Aimee Goodsall | February 1, 2018 | Comments

Amazon really is a fantastic marketplace for almost any online seller looking to sell more and grow their business. The problem is, it’s also an incredibly competitive one.

Now depending on what it is you sell, you could be competing against hundreds of thousands of other sellers for that coveted top spot on Amazon’s search results page.

But how exactly do you go up against the competition and successfully secure the number one search position on Amazon? More specifically, how do you get seen by buyers looking for something that you sell?

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Topics: Amazon, selling on Amazon, eCommerce, SEO

VR In eCommerce: How To Offer A Virtual Reality Shopping Experience

Linnworks | January 30, 2018 | Comments

Virtual Reality (VR) is a hot topic at the moment, but is it a technology worth investing in if you're an online retailer? We're going to take a look at how VR and Augmented Reality are shaping the future of eCommerce and more importantly how you can offer a virtual reality shopping experience.

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Topics: eCommerce, eCommerce Trends,, Virtual Reality, Augmented Reality

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