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5 Great Tools Your Online Business Should Be Using

5 Great Tools Your Online Business Should Be Using

"Our tools make us gods. In symbiosis with our technology our powers are expanding exponentially and so, too, our possibilities," Jason Silva.

You can reduce your divine load by taking advantage of online tools that will free up time, and lead to more productivity.  Here are  five tools your online business should be using.

1. Google Analytics

Google Analytics is a powerful tool for laying bare the truth about all the traffic that comes to your website. It gives deep insights into metrics such as the daily traffic and their origin, bounce rates, exit percentages, and click maps. With Google Analytics you can customize your pages for better results.

SEE ALSO: 4 Things The Pros Can Teach Us About Launching An ECommerce Site

2. Crazy Egg

Testing is a primary key to succeeding in any online venture. Testing maximizes conversion rates and turns a website into a well-oiled selling machine. Crazy Egg tracks customer clicks, which pages they visit, the time they inhabit each section, behaviors on the site, and where they head to after your website.

3. Moz

Moz reveals your site’s SEO strengths and weaknesses.  It also shows backlinks sources and keyword ranking.

 

4. Unbounce

Ever the victims of dramatic internet distractions, site visitors are never patient, so you have to get your message understood quickly. Understanding bounce back rates will improve the efficiency of your content. Unbounce helps you understand exactly what is working and what’s not working to concentrate your energies and create the best-performing pages.

SEE ALSO: The Important Impact Social Media Has On Your Online Business

5. Landing Pages

Open your world to potential clients one step at a time. Pull your Facebook, Twitter, and LinkedIn fans to landing pages where you can collect email address and direct potential customers to money funnels and special offers.

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Topics: Website Platforms, eCommerce

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