When we think about growing a business, often the first thing that comes to mind is generating more sales. But what about the part that comes before sales? And by that I mean getting your products seen by potential customers in the first place.Continue Reading »
Back in their 2018 Spring Seller Update, eBay announced that they would be beginning the first phase of their transition to offering a product-based shopping experience (PBSE), a move that has since seen eBay refocus their search experience on products rather than listings.
The purpose of PBSE - which eBay now also refer to as Shop by Product - is to ultimately help buyers find and compare products quicker and easier than ever before.
Throughout this article, we've covered all there is to know about eBay's shift to providing a product based shopping experience, including an overview of what they've done so far and what changes you can expect to see in the coming months.Continue Reading »
If you’re selling on Amazon you will already be well aware of its benefits – worldwide reach, exponential growth opportunities, a ready-made customer base and association with an established and credible brand.
Here’s the thing though – it takes a lot more than simply being present on Amazon to take advantage of these benefits, stand out from the competition and ultimately generate sales.
So, the million-pound question – how exactly do you increase your sales on Amazon? What does it really take to sell more on the marketplace? And how can you capitalise on this platform to successfully grow your business?Continue Reading »
With Linn Academy 2018 now just over three months away, we are thrilled to announce that English businesswoman and TV personality Deborah Meaden will be taking to the stage as this year’s headline speaker, sharing her invaluable advice on how you can take your own business to the next level.Continue Reading »
The one goal that almost all online businesses have in common is to turn a profit. Now while the success of this goal is influenced by multiple different factors – some of these in your control and others not – one of the biggest areas impacting your bottom line is in fact your business costs.
Here’s the thing.
Despite often being viewed as ‘set in stone’, the costs associated with running an online business don’t have to be entirely out of your control. At least not all of them.Continue Reading »