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Aimee Goodsall

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How To Find AliExpress Best Selling Products That You Can Buy & Sell For A Profit

Aimee Goodsall | June 3, 2019 | Comments

Home to the largest selection of suppliers worldwide, it can’t be ignored that you will find pretty much any type of product imaginable on AliExpress…

…products that you can purchase at a relatively low cost and sell for a profit on Amazon, eBay or any of your other marketplaces or sales channels.

The problem, however, is that given the sheer number of items listed on the site, how do you go about finding these AliExpress best sellers?

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Topics: Online Marketplace

A Comprehensive List Of Trust Seals and SSL Certificate Providers (2019)

Aimee Goodsall | April 9, 2019 | Comments

With payment security concerns often cited as a reason behind online shoppers abandoning their shopping carts, taking measures to instil trust and minimise perceived risk at the checkout can make a huge difference to your conversions.

But what exactly are these measures? 

While there are tons of ways you can build trust on your online store, one of the best ways to achieve it is by using trust badges (also known as trust seals and trust logos). 

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Topics: eCommerce Best Practices, eCommerce Website, SEO

Inventory Management Techniques (2019)

Aimee Goodsall | February 27, 2019 | Comments

How well you manage your inventory will ultimately determine the success and profitability of your online business.

Why?

Because without it, you risk losing money as a result of dead stock and unnecessary storage cost, but worse than that, you stand to damage your reputation and face marketplace suspension.

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Topics: Inventory Management

How To Calculate Inventory Turnover: Formulas & Examples

Aimee Goodsall | January 23, 2019 | Comments

While there are plenty of factors influencing the profitability of your online business, a healthy inventory turnover is fundamental to long-term success.

But what does inventory turnover actually mean? And how do you calculate it?

Also known as stock turnover and inventory turns, inventory turnover refers to stock rotation.

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Topics: Inventory Management, eCommerce

Google Shopping Ads: How To Create Profitable Shopping Campaigns

Aimee Goodsall | January 2, 2019 | Comments

While there are plenty of ways you can maximise product visibility and generate sales for your eCommerce business, one of the most overlooked tactics for doing so is by advertising on Google.

In fact, given that Google Shopping Ads now dominates retail search marketing, if you’re not investing in this advertising platform to promote your products, you could be missing out on a huge amount of potential revenue.

But how do Google Shopping Ads work exactly? Which countries are they available in?  And how do you get started setting up your Google Shopping campaigns?

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Topics: eCommerce Best Practices, Paid Advertising, Google