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SYNCHRONISING THE ECOMMERCE WORLD

Aimee Goodsall

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Seller Fulfilled Prime: Everything you need to know about Amazon MFN Prime

Aimee Goodsall | June 7, 2016 | Comments

In a bid to enhance both the customer and seller experience, Amazon has introduced MFN Prime, commonly referred to as Seller Fulfilled Prime, a programme that will provide many of their sellers with the opportunity to increase sales, by gaining access to Amazon Prime customers.

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Topics: Amazon, Shipping & Fulfilment, ecommerce best practices, selling on Amazon

Driving Sales With Google Shopping: Everything You Need To Know About Google's Product Listing Ads (PLA)

Aimee Goodsall | June 3, 2016 | Comments

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It should come as no surprise that Google is the biggest search engine for online shoppers, but what you may not be aware of is the fact that Google is actually a shopping platform itself, and a pretty big one at that - it is believed to generate around $5 billion annually from over 25 thousand sellers.

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Topics: ecommerce best practices, Paid Advertising, Google

5 eCommerce marketing ideas you may not have thought of

Aimee Goodsall | May 20, 2016 | Comments

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As an online retailer, there are a significant number of tactics you can leverage to increase brand awareness, launch new products, drive website traffic and generate sales. The challenge, however, is often knowing where to start and what to do in order to stand out in a competitive environment. 

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Topics: eCommerce Trends,, Marketing, eCommerce Marketing Tips

How retargeting can convert lost customers into new sales

Aimee Goodsall | May 18, 2016 | Comments

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Re-engaging past website visitors is a huge opportunity for eCommerce businesses, and one that many simply aren't leveraging. The fact is, these visitors have already expressed an interest in your brand and products, and while they may have come and gone, they definitely don't need to be lost opportunities and you can still convert them into new sales. How? With a simple retargeting strategy.

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Topics: ecommerce best practices, eCommerce Marketing Tips

Amazon FBA & eBay GSP: What you need to know about these international fulfilment services

Aimee Goodsall | May 9, 2016 | Comments

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Whether you're already selling internationally, or are reluctant to sell overseas due to the hassle and risk involved, an international fulfilment service might be a good fit for your business. Now while there are a host of options available to you when it comes to cross-border trade, both Amazon and eBay operate their own fulfilment programmes, and while it's not necessarily a case of Amazon FBA vs eBay GSP, it is worth understanding how they both operate and the benefits and disadvantages of each, should this be a route you decide to go down. 

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Topics: eBay, Amazon, Shipping & Fulfilment, Cross Border Trading, online marketplace, International Selling

Linnworks releases 3 new apps enabling integrations with Groupon, IDoSell & Mento

Aimee Goodsall | May 5, 2016 | Comments

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We're really excited to announce that three new apps have been released in the Linnworks Application Store by our partner eBusiness Guru. These apps offer Linnworks customers with the option to integrate their account with online deals site Groupon, Polish eCommerce platform IDoSell and social media scheduling and eCommerce marketing solution Mento. 

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Topics: Linnworks News, Linnworks Partners, online marketplace, App Store, Linnworks Updates

6 things to consider before selling on a marketplace

Aimee Goodsall | April 30, 2016 | Comments

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Regardless of whether you're a small start-up looking to build your business, or you're an established merchant looking to either expand your reach or test international markets, online marketplaces are great platforms to sell on.

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Topics: online marketplace

From a small garage to a large warehouse selling 15,000 products per month: The growth of Velocity Outlet

Aimee Goodsall | April 29, 2016 | Comments

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Set up in 2013 by co-founders Eddie Latham and PJ Scott, Velocity Outlet is a consumer electronics provider based in Cambridge, England. 

Despite having only been working on the business full time for 18 months, Eddie and PJ have successfully grown Velocity Outlet from a small start-up in Eddie's garage, to a much larger warehouse where they now fulfil over 15,000 orders each month to consumers across the globe. 

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Topics: Linnworks News, Case Studies

Selling In France: The Top French Marketplaces To Sell On

Aimee Goodsall | April 22, 2016 | Comments

France is not only the third biggest economy in Europe, but it is the sixth largest in the world, making it a popular market for cross-border trade. In fact, with 36 million online buyers, as well as a market worth €57bn, it is definitely a country you should be considering as part of your international expansion plans.

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Topics: eCommerce, online marketplace

Refurbished mobile device providers EXE grow their business with Linnworks

Aimee Goodsall | April 21, 2016 | Comments

 

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Founded in 2015 by Paris Uthman and Jay Mewes, eXe is a global online retailer specialising in Grade A Platinum refurbished mobile phones and tablets, and branded mobile accessories.

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Topics: Linnworks News, Customer Success Stories

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