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Ecommerce Graveyard: How 43 Popular Websites Used To Look

The internet has forever changed the way we buy and sell goods and services. Since 1994, we started out buying wine, chocolates, flowers amongst other popular impulse items online.

Many of the ecommerce designs in the 90s were simplistic, difficult to use, and damn right ugly. However, at the time they were cutting edge and started an ecommerce revolution that would forever change the way we buy online.

In the summer of 1995, Jeff Bezos boxed up the first ever book sold on Amazon from his Seattle garage. Within 30 days of business, "Earth's largest bookstore" went on to sell books to online shoppers in all 50 U.S. states, and 45 countries. Bezos had tapped into a powerful new e-commerce market, and others would soon follow in his footsteps.

In this fascinating archive, we look at what 43 popular ecommerce websites used to look like in the 1990s and early 2000s. Scroll down to see some great examples from the likes of Nike, Zazzle, Lego, and many more.

This is the ecommerce graveyard.

Ecommerce-Graveyard-How-Sites-Used-To-Look.jpg

1. Nike - 1998

1-Nike.jpg

2. Amazon - 2001

2-Amazon.jpg

3. Sony - 1999

3-Sony.jpg

4. Samsung - 1999

4-Samsung.jpg

5. AOL - 1997

5-AOL.jpg

6. McDonald's - 1999

6-Mcdonalds.jpg

7. Ebay - 1999

7-Ebay.jpg

8. Staples - 1999

8-Staples.jpg

9. Barnes & Noble - 1999

9-Barnes-And-Noble.jpg

10. CD Baby - 1999

10-CD-Baby.jpg

11. Ancestry - 1999

11-Ancestry.jpg

12. Play.com - 2004

12-Play.jpg

13. Domino's Pizza - 2003

13-Dominos-Pizza.jpg

14. Dell - 1996

14-Dell-Website-1996.jpg

15. Google - 1997

Google-Website-1997.jpg

16. Gap - 1997

Gap-Website-1997.jpg

17. KFC - 1999

17-KFC.jpg

18. Zazzle - 2004

18-Zazzle-2004.jpg

19. Thorntons - 2000

19-Thorntons-Website-2000.jpg

20. Pizza Hut - 2002

Pizza-Hut-Website-2002.jpg

21. Heineken - 1997

Heineken-Website-1997.jpg

22. Tesco - 2000

22-Tesco-Website-2000.jpg

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23. Sainsburys - 2000

23-Sainsburys-Website-2000.jpg

24. WHSmith - 2000

WHSmith-Website-2000.jpg

25. Coca Cola - 1999

25-Coca-Cola.jpg

26. Ryman - 2002

Ryman-Website-2002.jpg

27. Blockbuster - 2000

27-Blockbuster-Website-2000.jpg

28. Expedia - 1998

Expedia-Website-1998.jpg

29. Carphone Warehouse - 2003

29-Carphone-Warehouse-Websote-2003.jpg

30. Microsoft - 2000

Microsoft-Website-2000.jpg

31. Hewlett Packard - 1998

HP-Website-1998.jpg

32. Lego - 1996

Lego-Website-1996.jpg

33. Apple - 1997

Apple-Website-1997.jpg

34. Nestle - 1999

Nestle-Website-1999.jpg

35. Nokia - 1999

Nokia-Website-1999.jpg

36. Budweiser - 1996

Budweiser-Website-1996.jpg

37. Pepsi - 1996

Pepsi-Website-1996.jpg

38. Lowe's - 1996

Lowes-Website-1996.jpg

39. Disney - 1996

Disney-Website-1996.jpg

40. Wal-Mart - 2000

walmart-website-2000.jpg

41. Netflix - 2008

Netflix-Website-2008.jpg

42. Mars - 1996

Mars-Website-1996.jpg

43. Gatorade - 1996

Gatorade-Website-1996.jpg

All screenshots are courtesy of Internet Archive's Wayback Machine.

Do you have any other examples? Let us know in the comments below.

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