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How To Conduct Amazon Keyword Research

Emily Usher | November 21, 2018 | Comments

Whether you’re new to selling on Amazon or looking for ways to sell more, I'm sure you’ll agree that ranking on page 1 is paramount.

So, how can you improve your product rankings on Amazon?

The most important step in capitalising on page 1 traffic, is optimising your Amazon product listings with highly relevant keywords.

But how do you conduct thorough keyword research for Amazon?

How does ranking on Amazon differ to ranking on Google? And which are the best free Amazon keyword tools to use?

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Topics: Amazon, Selling on Amazon

European VAT: The Expert Guide For Cross-Border Sellers

SimplyVAT | November 14, 2018 | Comments

While there’s no denying that international selling offers huge opportunities for online retailers, it also brings new responsibilities with regards to understanding and complying with VAT liabilities, charges and thresholds in each European country.

In fact, with value-added tax (VAT) on goods and services varying widely across the EU, it often acts as a barrier for eCommerce sellers wanting to expand into Europe.

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Topics: Cross Border Trade, International Selling, VAT

Seller Fulfilled Prime: Everything You Need To Know About Amazon MFN Prime

Aimee Goodsall | November 1, 2018 | Comments

There’s no denying that Amazon Prime has transformed the face of eCommerce in recent years, having set the bar for the ever-increasing consumer expectations surrounding delivery and price.

In fact, it is largely because of this that the marketplace now has over 100 million Prime subscribers worldwide, all looking for the best products, often at the lowest prices and from the most reliable of sellers.

But how exactly can you become one of these sellers? And more specifically, how do you go about making your products eligible for Prime?

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Topics: Amazon, Shipping & Fulfilment, eCommerce Best Practices, Selling on Amazon

Product Photography 101: How To Produce The Best eCommerce Product Pictures

Linnworks | October 30, 2018 | Comments

When it comes to making more sales online, you might feel like you’ve exhausted every eCommerce growth technique in the book, not to mention written the most compelling product descriptions possible – only to see your sales struggle to get off the ground.

It’s disheartening, right?

Fortunately, there might still be one change you can make to increase conversions – the use of professional eCommerce product photos.

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Topics: eCommerce Website, SEO

The Impact of eCommerce Delivery on Conversion Rate: Trends & Recommendations

InPost | October 26, 2018 | Comments

Online shopping in the UK is booming, with consumer expectations and behaviours playing a pivotal role in the shape and pace of eCommerce.

Yet, despite many innovations and enhancements in the customer experience, such as 'try before you buy', the use of virtual reality and AI-powered personalisation, conversion still reigns as one of the greatest challenges for e-retailers, with basket abandonment rates still averaging at 76% and a staggering £18bn lost on potential sales in the last year.

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Topics: Shipping & Fulfilment