The Linnworks Blog
SYNCHRONISING THE ECOMMERCE WORLD

Seller Fulfilled Prime: Everything you need to know about Amazon MFN Prime

Aimee Goodsall | June 7, 2016 | Comments

In a bid to enhance both the customer and seller experience, Amazon has introduced MFN Prime, commonly referred to as Seller Fulfilled Prime, a programme that will provide many of their sellers with the opportunity to increase sales, by gaining access to Amazon Prime customers.

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Topics: Amazon, Shipping & Fulfilment, ecommerce best practices, selling on Amazon

Four ways to significantly reduce your customer response times

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This is a guest blog post from Rupert Heather, eCommerce Specialist at XSellco.

When they make contact, customers want consistent answers, delivered seamlessly. Aligning your business with both your customers' needs and marketplace rules is the key to growing your sales. 

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Topics: ecommerce best practices

Driving Sales With Google Shopping: Everything You Need To Know About Google's Product Listing Ads (PLA)

Aimee Goodsall | June 3, 2016 | Comments

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It should come as no surprise that Google is the biggest search engine for online shoppers, but what you may not be aware of is the fact that Google is actually a shopping platform itself, and a pretty big one at that - it is believed to generate around $5 billion annually from over 25 thousand sellers.

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Topics: ecommerce best practices, Paid Advertising, Google

How retargeting can convert lost customers into new sales

Aimee Goodsall | May 18, 2016 | Comments

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Re-engaging past website visitors is a huge opportunity for eCommerce businesses, and one that many simply aren't leveraging. The fact is, these visitors have already expressed an interest in your brand and products, and while they may have come and gone, they definitely don't need to be lost opportunities and you can still convert them into new sales. How? With a simple retargeting strategy.

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Topics: ecommerce best practices, eCommerce Marketing Tips

How To Sell More On Amazon

Aimee Goodsall | March 22, 2016 | Comments

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As an eCommerce seller there are huge advantages to selling on the Amazon marketplace, including gaining access to their large global customer base, not to mention benefiting from being associated with an established, credible brand.

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Topics: Amazon, ecommerce best practices, selling on Amazon

How To Reduce Shopping Cart Abandonment

Aimee Goodsall | March 17, 2016 | Comments

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Let’s be honest, shopping cart abandonment can happen to the best of us, in fact, as many as 75% of online shopping cart purchases are never actually completed. This is a huge number of customers abandoning their shopping baskets, and unsurprisingly a significant concern for eCommerce brands across the globe.

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Topics: ecommerce best practices, eCommerce

3 Ways Selling On Multiple Marketplaces Is Losing You Money

Shawn Muthraja | February 1, 2016 | Comments

3 Ways Selling On Multiple Marketplaces Is Losing You Money

Logistically, you know that selling through multiple channels should be making you more money than only selling through one. So why isn't it? Selling through more than one marketplace isn't always as easy as it sounds, but this doesn't make it a bad idea. Once you get the hang of it, you'll be surprised by how much your profits can increase. You just have to learn as much as you can, and stay on your toes.

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Topics: inventory management, ecommerce best practices

The B2C ECommerce Site Basics—Have You Covered Them All?

Shawn Muthraja | January 30, 2016 | Comments

The B2C ECommerce Site Basics—Have You Covered Them All?

Are you starting an online business? There are a few basic steps that come with almost any online business. You probably know some of them already, but it never hurts to review the important things. Here are a few basics for starting your ecommerce site.

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Topics: ecommerce best practices, ecommerce website

How to get the most out of the latest ecommerce trends with linnworks

Aimee Goodsall | January 28, 2016 | Comments

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As an online retailer, it's important that you are not only aware of the upcoming trends in the eCommerce industry, but that you are also in a position to capitalise on these trends to effectively benefit your business. Here is how you can capitalise on the biggest trends in eCommerce, through the use of an order management system such as Linnworks.

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Topics: ecommerce best practices, eCommerce Trends,

Your Customers Are Talking, Are You Listening?

Shawn Muthraja | January 27, 2016 | Comments

Your Customers Are Talking, Are You Listening?

Today's business climate is constantly changing due to the constant advances in technology. Just five years ago, the thought of a customer reaching out to a massive company like McDonald's or AT&T through a social network like Twitter seemed impossible, but now it's standard customer service procedure. Customers have also learned to harness the power of writing about their good and bad experiences on websites like Yelp and TripAdviser. These reviews can help or hurt your business, depending on how you handle them.

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Topics: ecommerce best practices, eCommerce

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