Linnworks Blog

The Rise of Social Shopping - Setting Up Shop On Facebook With a Facebook Store

Aimee Goodsall | February 24, 2016 | Comments

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Social shopping is on the rise, and if you're in doubt as to whether setting up a store on Facebook is a good move for your business, perhaps the 1.55 billion active users might sway your decision. Unsurprisingly, not all of those 1.55 billion Facebook users will be potential customers, but even a tiny fraction of that is a whole load of potential new business opportunities. 

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Topics: Social Media, eCommerce Trends, Facebook

5 Ways To Increase Your Social Media Engagement

Shawn Muthraja | February 3, 2016 | Comments

5 Ways To Increase Your Social Media Engagement

Social media poses a challenge for many business owners. Being noticed amid a sea of Tweets and other posts is hard these days, so here are 5 ways we've found to help increase your social media engagement.

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Topics: Social Media, eCommerce Trends

Social Commerce Is A Real Thing That You Should Be Aware Of

Shawn Muthraja | February 2, 2016 | Comments

Social Commerce Is A Real Thing That You Should Be Aware Of

Social commerce is a term that's been getting a lot of attention, particularly from businesses who make a large number of their sales online. While it sounds fairly straightforward, the idea of social commerce is more sophisticated than many people give it credit for. Social commerce can make a big difference to a business's overall reputation and sales, and it’s something you need to be taking into account as your business grows.

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Topics: Social Media, eCommerce Trends

How to get the most out of the latest ecommerce trends with linnworks

Aimee Goodsall | January 28, 2016 | Comments

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As an online retailer, it's important that you are not only aware of the upcoming trends in the eCommerce industry, but that you are also in a position to capitalise on these trends to effectively benefit your business. Here is how you can capitalise on the biggest trends in eCommerce, through the use of an order management system such as Linnworks.

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Topics: eCommerce Best Practices, eCommerce Trends

The Key Takeaways From Baymard Institutes "E-Commerce Checkout Usability" Study

Shawn Muthraja | January 26, 2016 | Comments

The Key Takeaways From Baymard Institutes "E-Commerce Checkout Usability" Study

Everyone has thoughts on how to make e-commerce checkout more customer-friendly and streamlined to increase sales. But Baymard Institute went ahead and conducted a study over the course of several months to determine what really works, and what doesn't. They tested over 500 usability issues on fifteen of the biggest e-commerce sites, including American Apparel, Zappos, 1-800-Flowers, Newegg, and Walmart.

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Topics: eCommerce Best Practices, eCommerce Trends

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