Despite only 38% of the country’s total population shopping online, China has become the largest eCommerce market worldwide.

In fact, thanks to its growing middle class and rapidly increasing consumer spending, online retail is set to hit $1.8 trillion by 2022, making it a market worth setting your sites on.

But what exactly is there to know about selling in China? And which are the best Chinese marketplaces to sell on?

With global eCommerce sales currently totalling $2.3 trillion and eCommerce growth projections predicting that this will reach a staggering $4.87 trillion by 2021, if you’re not already selling internationally then now really is the time to start planning for it.

After all, with the value of eCommerce continuing to grow at an unprecedented rate worldwide, so does the opportunities it offers in terms of reach, sales and business growth.

While there’s no denying that international selling offers huge opportunities for online retailers, it also brings new responsibilities with regards to understanding and complying with VAT liabilities, charges and thresholds in each European country.

In fact, with value-added tax (VAT) on goods and services varying widely across the EU, it often acts as a barrier for eCommerce sellers wanting to expand into Europe.

If you sell on eBay, chances are you’ve heard of eBay's Global Shipping Programme.

Whether you’re new to international selling or are looking for ways to make the overall cross-border selling process work better for your business, eBay's GSP is certainly a route worth exploring.

But do the benefits outweigh the negatives? How much does it cost? And how easy is it to get started?

This article aims to give you both sides of the story, so you can decide for yourself if eBay’s GSP will either help you reach millions more buyers around the world, or if it’s in fact better left untouched.

Canada is an incredibly vast landscape, with a population of 36.29 million, concentrated mostly in four provinces – Ontario, Quebec, British Columbia and Alberta. In fact, 86% of Canadians live in one of these four provinces, with 12.7 million Ontarian’s accounting for almost 40% of Canadians.

So, why is this important?

Well, because of its size and the way in which the population is distributed, Canada requires a unique approach to eCommerce.