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A Complete List Of eCommerce Events Across Europe (2020)

There’s no denying that there are plenty of eCommerce conferences to choose from, but I’m sure you’ll agree that finding all of the necessary information to justify attending can be a time-consuming task.

Time that you probably don’t have.

That said, eCommerce events are often well worth the investment, with many providing actionable advice and proven best practices that you can apply to your own business, invaluable opportunities to connect with other online sellers - and perhaps more importantly - the chance to learn from some of the industry's leading retailers and eCommerce experts.

But the question is, how do you know which event is best for your business goals?

To help you as best as we can, we’ve updated our list to a brand new complete list of eCommerce events for 2020, including dates, prices and an overview of what you can expect, so you don’t have to spend hours on research.

Can’t read the whole article now? No worries, you can download your very own calendar here.


If you're looking for a specific month, you can jump to your choice below:

January, February, March, April, May, June, July, September, October, November.

Got an annual eCommerce event happening in August or December? Leave us a comment below with a link and we'll add it to our comprehensive list.

Alternatively, you can jump straight to your country of choice below: 

UK, Germany, SpainNetherlands, France, Czech Republic, AustriaDenmark, Italy, SwitzerlandLithuania, Greece.

Let's dive in. 


1.  Amazon Sales Kongress

  • When: 14th and 15th January 2020
  • Where: Germany 
  • Tickets: From €1,250 

Based in Berlin, Germany, this Amazon event is specifically targeted at sellers that are looking to grow on

So, what can you expect?

20 expert speakers are due for the two-day event, each sharing their best practices for growing your business on the world’s most competitive platform. This is also ideal for eCommerce businesses who wish to learn about the values of selling in Germany.  

2. Webwinkel Vakdagen 

  • When: 29th - 30th January 2020
  • Where: Netherlands
  • Tickets: From FREE

An eCommerce conference focused on digital commerce.

If you’re looking for a retail event to attend and want to keep pace with your customer’s ever-evolving expectations, Webwinkel Vakdagen could be one to consider.

In fact, the event hosted over 13,000 visitors and 270 exhibitors in 2019, not to mention more than 200 lectures and keynotes, demonstrating just how vast the conference is.

3. AI Masters

  • When: Date TBC
  • Where: Berlin, Germany
  • Tickets: From €199

Another Berlin-hosted conference worth attending is AI Masters.

Currently in its third year, with hundreds of visitors and numerous international speakers sharing their insights into the growing world of artificial intelligence, virtual reality and machine learning, AI Masters is a great eCommerce event for learning how to capitalise on these trends as an online seller. The date is yet to be released. 

4. Future of Retail & eCommerce

  • When: 30th January 2020 
  • Where: Paris, France
  • Tickets: From €600

Set in the heart of Paris, this conference will see 600 retailers gather to hear best practices on a number of topics and trends for 2020. 

But what topics will it cover?

If you’re considering attending this eCommerce event, you can expect to hear about everything from marketing, to experience and customer relations, from the supply chain, to the animation of the point of sale.

5. Savant eCommerce

  • When: January & March 2020
  • Where: Barcelona, Berlin, Amsterdam
  • Tickets: €699

This event covers the ever-growing digital ecosystem that is eCommerce. The topics covered in this conference will allow online sellers to stay relevant and competitive.

Savant events cover more eCommerce events across Europe. With more conferences in Barcelona, Berlin and Amsterdam.


6. The Delivery Conference (TDC)

  • When: 4th February 2020 
  • Where: London, UK
  • Tickets: FREE

Interested in the future of eCommerce delivery? This is the conference to attend.

But what exactly can you expect?

Hosted by Metapack, this one-day conference will cover a range of topics, each designed to help you keep up with the demands of consumers in 2019.

More specifically, you can expect six keynote presentations and talks across some distinct streams, including eCommerce, the customer experience , logistics and carriers as well as technology. 

7. Omnichannel Futures Conference 

  • When: 5th February 2020
  • Where: London, UK
  • Tickets: £250

Packed with advice on how to implement a profitable multi-channel eCommerce strategy, Omnichannel Futures Conference 2020 is well worth a visit if you’re looking for keynotes and workshops that will outline the steps needed to scale your business.


8. LOCA Conference
  • When: 6th - 7th February 2020
  • Where: Germany 
  • Tickets: From €130 

Whether you’re looking to learn more about geo-marketing, checkout and cashier-free payments, beacon technology or any other type of location-based technology, Loca Conference covers some of the key topics at the forefront of retail innovation.

9. Etailing Summit 

  • When: 11th February 2020
  • Where: London, UK
  • Tickets: Invite only

This one-day event is for senior eCommerce professionals only, who want to grow at a high level. Delegates can meet with innovative and competitive suppliers to the industry. The other event will be held in July, and both events held at the Hilton London Canary Wharf hotel.

10. Digital Food and Beverage EU 

  • When: 11th February 2020 
  • Where: London, UK
  • Tickets: £799

For eCommerce professionals in the food and drink industry, this is for you. With keynotes and actionable tips, Digital Food and Beverage EU is designed to help you to grow your business and better serve consumers. 

11. eCommerce Expo Berlin

  • When: 13th February 2020
  • Where: Germany
  • Tickets: FREE

With talks covering everything from data intelligence to email marketing, right through to Amazon advertising and US sales tax, eCommerce Expo Berlin really is one worth attending.

In fact, with ample networking areas and four interactive stages which will see educational speakers share their thoughts and strategies for the coming year, this German eCommerce event is suited for retailers of all sizes.

12. Net & Work

  • When: Date TBC
  • Where: Location TBC
  • Tickets TBC

With a focus on shop systems & tools, logistics, marketplaces and payment best practices, Net & Work is an eCommerce conference covering all aspects of online retail. 

13. Digital Future Congress 

  • When: 18th April 2020 
  • Where: Frankfurt, Germany 
  • Tickets: From €19

Digital Futures conference focuses on the future of digitalisation among industries such as fashion, food and drink, automotive, logistics, services and trade. So, whatever it is you sell online, there will be exhibitors and talks to learn from.  

14. 2nd Annual Global eCommerce Forum & Expo

  • When: 20th February 2020
  • Where: Prague
  • Tickets: From €699

This event covers the various challenges and changes within eCommerce, including those around online marketplaces, website security, VAT and B2B platforms.

15. Moda UK

  • When: 23rd - 25th  February 2020
  • Where: NEC Birmingham
  • Tickets: FREE

Moda UK is one of the leading European eCommerce conferences for fashion and accessory retailers.

In fact, the three-day conference will showcase upcoming trends, key retail content, catwalk shows of the seasonal collections, and social events. There are also a series of retail-focused workshops tailored to the needs of independent retailers, however do note that they get booked up early.

16. eTail Connect Spring

  • When: 25th - 26th February 2020 
  • Where: London, UK
  • Tickets: Invite only

This invitation-only gathering is a collaborative event for eCommerce business owners looking to share ideas and solutions.

With attendees facing similar challenges with their eCommerce leadership roles, it is focused on high-level strategic content, offering interactive workshops and intimate roundtables.

Keep in mind that you can request an invitation by contacting their team.


17. China Connect

  • When: 4th - 5th March 2020 
  • Where: Paris, France
  • Tickets: From €580

As Europe’s only eCommerce conference focused solely on the Chinese market, China Connect really is an event to set your sights on if you’re looking to expand in this country.

In fact, the event itself welcomes 700 professionals from 20 countries, with the purpose of educating attendees on how to succeed in China’s unique and ever-evolving digital market.

By attending China Connect, you will also have the chance to connect with some of the most sought-after marketers in China and perhaps more importantly, explore new business opportunities.

18. eTail Germany

  • When: 9th - 11th March 2020
  • Where: Germany
  • Tickets: Invite only

Packed with key notes, case studies and networking opportunities, eTail Germany promises to leave you with strategic takeaways that will help you cut through the noise and deliver a seamless and personalised online shopping experience.

19. Internet World Expo

  • When: 10th - 11th March 2020 
  • Where: Germany
  • Tickets: From €39

Internet World Expo is said to be Europe's leading eCommerce exhibition, covering the industry’s latest trends and technologies across various categories such as multi-channel, online marketing, logistics, software, e-payment, usability and social media.

20. Amazon World Convention

  • When: 10th - 11th March 2020 
  • Where: Munich, Germany
  • Tickets: TBC

As a dedicated Amazon conference, Amazon World Convention is ideal for any retailer looking to get more from the marketplace.

In fact, this particular Amazon event is the largest in Europe, with over 17,000 sellers in attendance.

Packed with valuable content and insights on how you can secure more visitors and higher conversions, this really is worth adding to your calendar!

For a list of Amazon specific events, take a look at this.

21. Elite Business Live

  • When: 9th - 10th March 2020
  • Where: London, UK
  • Tickets: From £92

Hosting 1,000+ business leaders and successful entrepreneurs, the business event of 2020 will be packed with interactive panel sessions, insightful speakers and seminars to elevate your brand, generate leads and build a strong network and support system. 

22. LogiMAT

  • When: 10th -12th March 2020 
  • Where: Germany
  • Tickets: From €28

For eCommerce empires that need a strategy for warehouse management and logistics for 2020, this is the conference for you.

23. Marketing Show North

  • When: 11th - 13th March 2020 
  • Where: Manchester, UK
  • Tickets: FREE

This event is run by Digital City Festival, the same umbrella as eCommerce Show North. This marketing-focused event based in Manchester, will cover all aspects of growth, technology and innovation through marketing best practices. It’s a huge area that will take your eCommerce business to scale. 

24. European Seller Conference

  • When: March 12th - 13th 2020 
  • Where:Prague
  • Tickets: From €399

European Seller Conference 2019 is another Amazon conference for sellers looking to learn more about private label selling and FBA.

The speakers will cover strategies and tactics about selling physical products on Amazon marketplaces across Europe and the US. With that in mind, if you’re looking for Amazon training and more specifically invaluable Amazon growth hacks, then this is an event worth attending. 

25. Amazon Sellers Conference

  • When: 13th March 2020 
  • Where: Manchester 
  • Tickets: From FREE 

The event is perfect for anyone who is either already trading on Amazon or thinking of doing so. More specifically, it will cover everything from FBA to international expansion, while further sharing in-depth advice on Amazon PPC and analytics. 

26. Digital Leadership Forum

  • When: 16th - 17th March 2020 
  • Where: Vienna, Austria
  • Tickets: From €590

Held over two days, Digital Leadership Forum brings together digital, marketing and communication managers from large and mid-size organisations.

More specifically, attendees will be able to learn a wide range of topics, covering everything from chatbots, marketing automation, right through to marketing with psychographic profiles.

27. eShow Barcelona

  • When: Date TBC
  • Where: Barcelona, Spain 
  • Tickets: TBC

This conference explores digital marketing, but with an eCommerce focus. It’s goal is to help businesses succeed in the most innovative and technically advanced times in eCommerce.

28. Northern Business Expo

  • When: 17th - 18th March 2020 
  • Where: Manchester, UK
  • Tickets: FREE

The Northern Business Exhibition takes place in Manchester and brings together thousands of professionals each year, making it the largest business show in the North of England.

The events is targeting anyone starting or growing a business and promises to offer invaluable advice and best practices across 80 completely free to attend seminars and workshops.

29. Search Marketing Expo 

  • When: 18th - 19th March 2020 
  • Where: Munich, Germany 
  • Tickets: From €240

This event provides a deep dive into SEO and SEM tactics, tackling the search marketing challenges faced by many store owners. 

That’s not all though.

The conference is also packed with new ideas designed to help you dominate the search engines. Keep in mind that only some of the sessions will be in English, but it can be translated into English with a headset using your phone.

30. 1-1 Retail eCommerce 

  • When: 17th - 19th March 2020
  • Where: Monaco, France
  • Tickets: Invite only. 

Offering three days of educational content and networking opportunities, 1-1 Retail eCommerce is the place to go for all things eCommerce.

31. Home Delivery Europe 2020 

  • When: 19th - 20th March 2020
  • Where: Amsterdam 
  • Tickets: FREE

This two-day conference covers all things delivery. It is in its first year in Europe after exhibiting in the USA for seven years, and covers topics such as Parcel Heavy Goods, Grocery Data & Analytics, Urban Logistics, Cross Border and more.

32. Post and Parcel Europe

  • When: 23rd - 24th March 2020 
  • Where: Copenhagen, Denmark
  • Tickets: TBC

With a focus on the challenges of cross-border delivery, sustainability, customer expectations and technological innovations, Post & Parcel Europe is a notable eCommerce logistics events in Spain.

The eCommerce event itself specifically comprises two forums: The Innovation in Operations day and the Post & Parcel Europe Summit, and sees over 250 attendees and 50 speakers come together to discuss the evolving world of delivery.

33. UK eCommerce Awards

  • When: Wednesday 25th March 2020
  • Where: London, UK
  • Tickets: Invite Only

The eCommerce awards celebrate the best in eCommerce and online retailing across the UK.

In fact, the show recognises successful businesses no matter the size. You can view the full list of categories here.

34. Digital Sales Summit 2020

  • When: 26th March 2020 
  • Where: Hannover, Germany
  • Tickets: TBC

With each session focused on either practical knowledge, a success story or general eCommerce insights, there’s tons of value here and the line-up of speakers is said to be the best to date.

35. Retail Week Live 2019

  • When: 25th - 26th March 2020
  • Tickets: From £550

Set over two days, Retail Week Live is a core event in the eCommerce calendar, giving online sellers the tools and advice to prepare for success in 2019.

Topics you can expect to see covered will include preparing for the next generation of consumers, social engagement, reinventing your brand and sustainability.

36. Retail Forum 2019

  • When: 31st March 2020 
  • Where: Spain
  • Tickets: TBC

Retail Forum will be covering trends, strategies and technologies at the forefront of retail innovation, gather 1500 members of the eCommerce community together, so it will also provide fantastic networking opportunities.


37. Internet Retailing Expo

  • When: 1st - 2nd April 2020
  • Where: Birmingham, UK
  • Tickets: FREE

As the UK’s largest dedicated multi-channel eCommerce event, Internet Retailing Expo (IRX) is one to consider.

Held over two days, the event comprises a free-to-attend conference, hands-on workshops, expert clinics and an exhibition area to meet eCommerce suppliers.

38. eDelivery Expo

  • When: 1st - 2nd April 2020 
  • Where: Birmingham, UK
  • Tickets: FREE

This delivery event runs in parallel with Internet Retailing Expo and will equip you with the tools and knowledge needed to strategise for 2019 and beyond.

39. D3Con 

  • When: 1st April 2020 
  • Where: Hamburg, Germany
  • Tickets: From €519

If your business is ready to go to the next level with advertising and PR, this event will cover this in depth. The conference covers all aspects of digital advertising and past keynote speakers include companies like Nestle, Coca Cola, Swarovski and Facebook. 

40. The Hampshire Business Expo

  • When: 8th April 2020 
  • Where: Hampshire, UK
  • Tickets: FREE

For any business local to the Hampshire area, this is the perfect opportunity to network with other local business people.

41. Brighton SEO

  • When: 16th - 17th April 2020 
  • Where: Brighton, UK
  • Tickets: From £150

Despite not being an eCommerce specific event, the twice-yearly BrightonSEO event covers all things SEO, content marketing and analytics, helping you to create a marketing plan that drives website traffic to your online store.

42. E-Pack Europe

  • When: 21st - 23rd April 2020
  • Where: Amsterdam
  • Tickets: From €949

Covering all things packaging, E-Pack Europe is an eCommerce event worth attending if you’re looking for unmissable insights into the future of packaging.

More specifically, you will have the opportunity to share your experience and learn from other retailers, receive feedback during the dedicated networking sessions and learn best practices for dealing with the challenges that arise in your packaging supply chain.

43. Atomicon

  • When: 28th April 2020 
  • Where: Newcastle, UK
  • Tickets: From £570

Atomicon is a one-day digital marketing conference, focused on helping attendees create a strategy that drives sales.

In fact, topics will include live video, social media strategy, webinars, Facebook ads, guidance on how to sell online products, video marketing, messenger bots, content ideas generation and the all important sales tactics.

Although not an eCommerce specific event, the conference will certainly help you prepare a plan for boosting visibility and maximising sales.

44. World Retail Congress

  • When: 28th April - 1st May 2020
  • Where: Rome, Italy
  • Tickets: €1995

Focused around the theme of High Velocity, World Retail Congress will explore the new “Relevance Agenda”. After all, being relevant to your consumers wherever they are in the world, in their eyes, is what drives success. 

45. RetailEXPO 

  • When: 29th - 30th April 2020 
  • Where: London, UK
  • Tickets: FREE

Reflecting the changing dynamics of the retail industry, Reed Exhibitions will unify its three leading retail shows, transforming to one show, Retail EXPO. The combined show will bring over 15,000 retailers, tech exhibitors and design audiences.


46. Mobile Shopping Europe

  • When: 4th & 5th May 2020 
  • Where: London, UK
  • Tickets: From £799

Mobile commerce is dominating the eCommerce space, with 1.6 billion people having used a mobile phone to make a purchase. 

With this in mind, Mobile Shopping Europe is designed to equip sellers with valuable information for capitalising on this trend, for example by demonstrating how as a seller you can successfully engage customers on-the-go in order to boost sales.

47. White Label World Expo 2020

  • When: 6th - 7th May 2020
  • Where: London, UK 
  • Tickets: FREE

If networking is your goal for 2020, then White Label EXPO promises that you’ll meet thousands of online sellers, suppliers and buyers from across the globe all under one roof. The overall goal with this two-day event is to leave you full of inspiration and ready to grow within the industry. 

48. Connect Digital Commerce

  • When: 6th May 2020 
  • Where: Switzerland
  • Tickets: On sale 18th November

Designed for retailers, manufacturers and brands in the C2C, B2C and B2B industries, Connect Digital Commerce is another eCommerce event to consider. 

49. Merchantday

  • When: 8th May 2020 
  • Where: Germany
  • Tickets: From €209

Voted the best Amazon conference in Germany, if you’re a native speaker then Merchantday could be the one to consider attending if you’re looking to expand on the platform.

It’s not all about Amazon though and talks will also cover topics such as European tax law, Google Shopping best practices and targeted print marketing.

50. Seller Sessions Live 

  • When: 9th May 2020 
  • Where: London, UK
  • Tickets: £349

Hosted by Amazon FBA expert, Danny McMillan, Seller Sessions has a no-nonsense approach to helping six, seven and eight figure sellers grow their sales on Amazon. Expect in-depth PPC keynotes covering topics such as content, networking and growth.

51. The Business Show

  • When: Date TBC
  • Where: London
  • Tickets: FREE

For eCommerce businesses who learn best by networking with others, this event allows you to do just that.

This two-day event brings together more than 25,000 businesses looking to improve and expand their businesses, making it the fastest growing business show in Europe.

52. E-Commerce Day

  • When: 15th May 2020 
  • Where: Germany
  • Tickets: TBC

E-Commerce Day is exactly how it sounds - an entire day dedicated to all things eCommerce.

It’s yet another opportunity to chat to eCommerce experts and insiders, attend over 30 valuable seminars, and walk away with knowledge and best practices for scaling your business.

53. Future Stores

  • When: 19th - 20th May 2020 
  • Where: London
  • Tickets: Invite only

Future stores is an event designed solely for retailers with a brick and mortar presence.

In fact, the retail event will specifically cover insights on how to remain competitive by offering the latest in-store experiences and digital innovations.

54. eCom Design Summit

  • When: 20th - 21st May 2020
  • Where: London, UK
  • Tickets: TBC

This event is a two-day summit, with the first day focused on retail and the second day covering travel and leisure.

By attending eCom Design Summit, you can specifically expect to learn about product design, UX and strategy for some of the world’s most innovative eCommerce platforms.

55. eCommerce Summit

  • When: 25th - 26th May 2020
  • Where: Barcelona
  • Tickets: Invite only

eCommerce Summit is an invitation–only event for retailers and brands.

Once invited, however, the free event offers the chance to network with peers facing similar business challenges. As an attendee, you can expect to hear about top-trending topics, with a focus on the following three verticals; fashion & lifestyle, home & living and food & care.  

56. Emerce E-Commerce Live 

  • When: 27th May 2020 
  • Where: Amsterdam
  • Tickets: From FREE

Emerce E-Commerce Live is set to cover everything from eCommerce strategy, cross border trade, digital marketing and conversion, right through to fulfilment, tech and payment, with sessions, panels and roundtables led by the experts.

57. #DMWF Global 2020

  • When: 27th - 29th May 2020 
  • Where: London, UK
  • Tickets: TBC

This event is based in London and dives into topics such as Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile.

58. EU-Startups Summit 2019

  • When: 28th - 29th May 2020 
  • Where: Barcelona
  • Tickets: From €149

EU-Startups Summit is an eCommerce conference for aspiring entrepreneurs, striving to build international companies from within Europe.

There will be fireside chats with internationally successful founders, invaluable networking opportunities, workshops and a pitch competition with 15 start-up teams.


59. K5 Conference

  • When: Date TBC
  • Where: Berlin, Germany 
  • Tickets: From €296

How can small retailers position themselves amongst the key players in the industry?

K5 Future Retail Conference 2020 offers networking, masterclasses and lectures to businesses wanting to prepare for the future of eCommerce. In fact, the event will provide insight into the industry’s failures and successes, helping you set yourself up for success in 2020.

60. Retail Customer Engagement Conference

  • Where: 9th June 2020 
  • When: London, UK
  • Tickets: From £250

It’s no secret that the customer journey is constantly evolving, however keeping pace with these changes and coming up with new ideas and strategies to keep your business competitive is no easy feat.

Fortunately, Retail Customer Engagement Conference covers topics that not only fuels ideas, but that also equips you with the knowledge needed to create powerful customer engagement strategies and capitalise on emerging technologies such as AI, VR and AR.

61. Deliver

  • When: 9th - 10th June 2020 
  • Where: Amsterdam
  • Tickets: Invite Only

Deliver gives a select few the opportunity to have exclusive one-to-one sessions and seek strategic advice on how to grow in shipping logistics. The event is also packed with content discussing the key trends in e-logistics.

62. Digital Travel Summit Europe 2020 

  • When: 18th June 2020 
  • Where: London, UK
  • Tickets: From €649

This event focuses on digital experiences, which in eCommerce in essential for a seamless (and successful) transaction. This conference will be incredibly useful if this is the top of your agenda for 2020 and beyond.

63. Connect

  • When: Date TBC
  • Where: London, UK
  • Tickets: £125

An exclusive invite for ChannelAdvisor customers, Connect will be a day to be inspired, have hands- on training and gain insight from industry leaders on the latest trends in eCommerce.


  • When: 25th June 2020
  • Where: Berlin, Germany
  • Tickets: TBC

Description TBC.

65. Online B2B Conference

  • When: 23rd-24th June 2020 
  • Where: Munich, Germany
  • Tickets from €821

This conference is for larger businesses who are marketing to suppliers and have third party partners. The event has a goal to inspire entrepreneurs with new ideas on how to grow in 2020, and learn how to build - an utilise - valuable communities 

66. Etail Europe 

  • When: 23rd - 24th June 2020 
  • Where: London, UK
  • Tickets: Pre-registration is open 

Etail Europe gives retailers the opportunity to learn about the changing face of eCommerce and more importantly capitalise on the opportunities it offers going forward.

67. ICEG 2020

  • When: 17th - 18th June 2020
  • Where: Paris, France
  • Tickets: TBC

For businesses that are data-driven, this one's for you.

ICEG 2020 is a conference that brings together scientists, researchers, and students to discuss all aspects of E-commerce, E-Business and E-Government. There will be sessions, presentations, workshops and keynote speeches, equipping your business with the tools and knowledge needed to produce a detailed strategy.


68. eTailing Summit  

  • When: 6th July 2020 
  • Where: London, UK
  • Tickets: TBC

eTailing Summit is another UK-based eCommerce conference that brings delegates and suppliers together to network and build long-lasting relationships. There will also be one-to-one meetings, seminars and keynote talks. There is also another event happening on 11th February 2020.


70. Seller Fest 2020

  • When: 14th September 2020 
  • Where: Lithuania
  • Tickets: TBC

Targeted at businesses of all marketplace sizes, this two-day event will cover Amazon PPC and provide attendees with a better understanding of the European market. If you’re looking for international expansion, this event is worth considering.  

71. Paris Retail Week

  • When: 15th - 17th September 2020 
  • Where: Paris
  • Tickets: TBC

In its fourth year, the Paris Retail Week conference is the centre of all things retail, offering talks that cover the entire value chain - new models of distribution, layout and design, the consumer path to purchase, web to store and store to web, omni-channel CRM, shopper marketing, agile logistics and so on.

72. Linn Academy 2020

  • When: 22nd September 2020
  • Where: ICC, Birmingham
  • Tickets: From £30

Linn Academy is more than just a meeting place for the eCommerce community.

In fact, this one-day conference offers invaluable opportunities to hear first-hand from some of the biggest success stories in eCommerce and connect with over 1,000 online retailers and industry experts.

With talks across various eCommerce topics, ranging from international expansion, to marketplace selling, right through to helping you make smart business decisions. Every single keynote, main-stage talk and workshop will equip you with actionable advice that you can implement straight away.

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73. eCommerce Expo 2020

  • When: 30th - 1st October 2020 
  • Where: London, UK
  • Tickets: FREE

eCommerce Expo has evolved into the must-attend event for anyone and everyone involved in B2B or B2C eCommerce.

Whether you’re looking for practical and actionable insights, or techniques and inspiration across a range of eCommerce topics, this two-day event promises it all.


74. Retail HR Summit

  • When: 1st October 2020 
  • Where: London, UK
  • Tickets: From £250 

The Retail HR Summit is a one-day event held in London, with the purpose of educating business owners on how to attract, retain and develop a talented team of employees.

In addition to helping you establish an HR strategy, this event will also cover cost-effective techniques, the latest digital technology trends in HR, employment law and best practices for employee engagement.

75. Manhattan Exchange 

  • When: 5th - 7th October 2020 
  • Where: Germany
  • Tickets: TBC

Manhattan Exchange allows eCommerce businesses to discover trends and tools available to streamline and optimise supply chains and underpin their omnichannel strategy. The networking sessions are a great way to share ideas on how you can create a frictionless customer experience.

76. eTail Nordic

  • When: 21st - 22nd October 2020 
  • Where: Copenhagen 
  • Tickets: Invite only 

Focused on small group learning activities, eTail Nordic brings together some of the leading retailers in Scandinavia, with the purpose of establishing relationships and sharing proven experiences for cutting through the noise and growing a successful business.

77. PayExpo

  • When: 6th - 7th October 2020
  • Where: London, UK
  • Tickets TBC 

As the UK’s largest payments event, PayExpo explores the trends, changes and best practices in secure pay. It is specifically targeted at online merchants, gaming operators, MNOs, startups and investors. To put it bluntly, anyone interested in making payments faster, easier and more secure.

78. Emerce Retail Europe

  • When: Date TBC
  • Where: Amsterdam
  • Location 

This invite-only event is designed to help those in an eCommerce leadership role better understand digital trends, advertising and emerging technologies.

Topics will specifically include digital heritage, lifecycle management, online/offline customer experience, bitcoin and blockchain, social commerce and fast fashion.

79. AI in Retail Conference

  • When: 14th October 2020
  • Where: London, UK
  • Tickets: From £250

Centred around four AI pillars - foundational, organisational, technical and practical - AI in Retail Conference 2020 will prepare you for using artificial intelligence in your business.

In fact, wherever you are in your AI journey, the event will provide insights on how to increase conversion rates through voice recognition and shopping assistants, drive higher revenues by making personalised recommendations and make use of data analytics to identify trends and respond more quickly to market demands.

80. Digital Marketing Summit Southampton 

  • When: Date TBC
  • Where: Southampton, UK
  • Tickets: TBC

Held on the South Coast of England, this two-day digital marketing conference will give you the chance to hear from experts across a range of areas - SEO, PPC, eCommerce, Web and Social Media - and more importantly obtain actionable insights that will allow you to boost your brand’s visibility and sales.

81. IRC - Internet Retailing Conference

  • When: 8th October 2020 
  • Where: London, UK
  • Tickets: Pre-registration open

With a focus on supply chain, operations, logistics and delivery, eDelivery Conference (eDX) is another valuable eCommerce event to consider.

82. IGD Live

  • When: 14th - 15th October 2020
  • Where: London, UK
  • Tickets TBC

Suitable for online businesses of all sizes, IGD Live not only equips you with the knowledge needed to grow your business today, but it also offers a host of talks and workshops designed to prepare you for the future. 

83. Festival of Enterprise

  • When: 7th - 8th October 2020
  • Where: Birmingham, UK
  • Tickets TBC

Designed specifically for small business owners, this UK-based event claims to share a wealth of business knowledge and provide opportunities for growth.

84. StartupCon

  • When: Date TBC
  • Where: Germany 
  • Tickets TBC

Startup Con will bring you an interactive experience with lots to talk about.

Founders, corporates and investors will be amongst the attendees making it the perfect event for aspiring entrepreneurs, and there will be lectures, conferences, live pitches, VR cinemas and a drone park tour across the two days. 


85. Connected Day 

  • When: Date TBC 
  • Where: Lille, France 
  • Tickets TBC

Set in the heart of the Retail Valley, this event will cover the logistics of growing your online business. It hosts 800 attendees and keynote speakers of high-end international businesses. 

86. Retail World Berlin 

  • When: Date TBC
  • Where: Germany
  • Tickets TBC 

With workshops, keynotes, forums and more, Retail World Berlin is another leading eCommerce conference in Germany.

87. Magento Live Europe 

  • When: Date TBC
  • Where: Amsterdam
  • Tickets TBC

MagentoLive Europe will attract the biggest innovators in eCommerce. Come and network with leading merchants, partners, and developers, and join industry leaders in live keynote sessions, merchant panels, and workshops.

88. eCommerce and Digital Marketing Expo 

  • When: Date TBC
  • Where: Athens, Greece 
  • Tickets TBC 

After very successful previous years, eCommerce Expo is opening up to the marketing industry with the eCommerce and Digital Marketing Expo. 

If you want to expand your business’s marketing efforts to gain more traffic, generate leads and expand on email marketing, this event is the one for you. 


All the major eCommerce events happening in Europe in 2020.

Now it’s over to you. 

Have we missed any events? 

Have you got a favourite event and you want to tell us why? 

Let us know in the comment section below. 

Or grab your very own eCommerce events calendar right here:


Events in order of country: 

United Kingdom 

  1. The Delivery Conference (TDC), 4th February 
  2. Omnichannel Futures Conference, 5th February 
  3. Etailing summit, 11th February
  4. Digital Food and Beverage EU, 11th February
  5. Moda UK, 23rd - 25th February
  6. eTail Connect Spring, 25th - 26th February
  7. Elite Business Live, 9th - 10th March
  8. Marketing Show North, 11th - 13th March
  9. Amazon Sellers Conference, 13th March
  10. Northern Business Expo, 17th - 18th March
  11. UK eCommerce Awards, 25th March
  12. Retail Week Live 2019, 25th - 26th March
  13. Internet Retailing Expo, 1st - 2nd April
  14. eDelivery Expo, 1st - 2nd April
  15. The Hampshire Business Expo, 8th April
  16. Brighton SEO, 16th - 17th April
  17. Atomicon, 28th April
  18. RetailEXPO, 29th - 30th April
  19. Mobile Shopping Europe, 4th - 5th May
  20. White Label World Expo 2020, 6th - 7th May
  21. Seller Sessions Live, 9th May
  22. The Business Show, Date TBC
  23. Future Stores, 19th - 20th May 
  24. eCom Design Summit, 20th - 21st May
  25. #DMWF Global 2020, 27th - 29th May 
  26. Retail Customer Engagement Conference, 9th June 
  27. Digital Travel Summit Europe 2020, 18th June 
  28. Connect, 20th June
  29. Etail Europe, 23rd - 24th June
  30. eTailing Summit, 6th July
  31. Linn Academy 2020, 22nd September 
  32. eCommerce Expo 2020, 30th - 1st October
  33. Retail HR Summit, 1st October
  34. PayExpo, 6th - 7th October
  35. AI in Retail Conference, 14th October
  36. Digital Marketing Summit Southampton 2019, Date TBC
  37. Festival of Enterprise, 7th - 8th October
  38. IRC - Internet Retailing Conference 2020, 8th October
  39. IGD Live, 14th - 15th October 



  1. Amazon Sales Kongress, 14th - 15th January
  2. LOCA Conference, 6th - 7th February
  3. eCommerce Expo Berlin, 13th February
  4. Net & Work, Date TBC
  5. Digital Future Congress, 18th April
  6. eTail Germany, 9th - 11th March
  7. Internet World Expo, 10th - 11th March
  8. Amazon World Convention, 10th - 11th March
  9. LogiMAT, 10th -12th March
  10. Search Marketing Expo, 18th - 19th March
  11. Digital Sales Summit, 26th March
  12. D3Con,1st April 
  13. Merchantday, 8th May
  14. E-Commerce Day, 15th May
  15. K5 Conference, Date TBC
  16. OXID COMMONS, 25th June
  17. Online B2B Conference, 23rd - 24th June
  18. Manhattan Exchange, 5th - 7th October
  19. StartupCon, Date TBC
  20. Retail World Berlin, Date TBC


  1. Savant eCommerce, January & March (also in Berlin & Amsterdam)
  2. eShow Barcelona, Date TBC
  3. Retail Forum 2019, 31st March
  4. eCommerce Summit, 25th - 26th May
  5. EU-Startups Summit, 28th - 29th May 


  1. Webwinkel Vakdagen, 29th - 30th January
  2. Home Delivery Europe, 19th - 20th March
  3. E-Pack Europe, 21st - 23rd April 
  4. Emerce E-Commerce Live, 27th May
  5. Deliver, 9th - 10th June
  6. Emerce Retail Europe, Date TBC
  7. Magento Live Europe, Date TBC


  1. Future of Retail & eCommerce, 30th January
  2. China Connect, 4th - 5th March
  3. 1-1 Retail eCommerce, 17th - 19th March
  4. ICEG, 17th - 18th June
  5. Paris Retail Week, 15th - 17th September
  6. Connected Day, Date TBC 

Czech Republic 

  1. 2nd annual Global eCommerce Forum & Expo, 20th February
  2. European Seller Conference, March 12th - 13th


  1. Digital Leadership Forum, 16th - 17th March


  1. Post and Parcel Europe, 23rd - 24th March
  2. eTail Nordic, 21st - 22nd October


  1. World Retail Congress, 28th April - 1st May


  1. Connect Digital Commerce, 6th May 


  1. Seller Fest 2020, 14th September


  1. eCommerce and Digital Marketing Expo, Date TBC


Register for Linn Academy 2020 now

Topics: Events, eCommerce