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10 Key Tips For Increasing Your Sales This Christmas

Aimee Manning | December 19, 2017 | Comments

Christmas is only a few days away, which means that as an online retailer you should be taking full advantage of this peak period, and preparing your business for the imminent last minute panic purchases.

Ultimately, these sales will happen regardless of whether they’re made on your site or your competitors, so if you’re not capitalising on this Christmas shopping frenzy, you could be missing out on a huge amount of potential business.

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Topics: eCommerce Best Practices, eCommerce, eCommerce Marketing, eCommerce Marketing Tips, Christmas

50 Powerful Examples Of How You Can Use Email To Drive eCommerce Sales

Aimee Manning | May 30, 2017 | Comments

Looking for inspiration for your next email campaign? We have combed the web to find some brilliant examples of how other brands are using email to engage their audiences, drive traffic to their website and ultimately generate sales. 

Regardless of which industry you sell into, scroll through the list below to get some ideas on how you can use design, content, seasonal themes and emotion to showcase your brand. 

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Topics: eCommerce Marketing

How To Prepare Your eCommerce Business For The Christmas Period [Updated for 2018]

Aimee Manning | September 12, 2016 | Comments

With Christmas just around the corner, now is the time to start thinking about your strategy and effectively preparing your business, in order to take full advantage of the potential influx in sales over the festive period.

To help you out, we have compiled some tips and best practices that have been proven to increase your chances of success during the busiest time of the year.

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Topics: Marketplaces & Websites, eCommerce Best Practices, Online Marketplace, eCommerce Marketing

How To Increase Your eCommerce Sales With Email Marketing

Aimee Manning | July 21, 2016 | Comments

The use of email marketing in the eCommerce industry is huge, after all most of us only need to scroll through our inboxes to realise that. While the majority of the big retail brands have got it covered with their regular newsletters, promotions and automated welcome, birthday and shopping cart reminder emails, there is a huge untapped opportunity for small to mid-sized retail businesses to leverage email and use it to attract, engage, convert and retain customers.

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Topics: eCommerce Best Practices, eCommerce Marketing, eCommerce Marketing Tips

34 Of The Best Business Books You Need To Read If You're In The eCommerce Industry

Emily Ralston | December 22, 2015 | Comments

There's no textbook answer to running a business - we all have to learn the hard way. But, by learning from others, you can improve your business growth tenfold.

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Topics: eCommerce Marketing, Business Growth