If one thing’s for sure, it’s that the home and garden industry is in full bloom. In fact, total spending on tools and equipment for home and garden use last year came to a brilliant 6.65 billion pounds – and is showing no signs of slowing down.
Recent demographic shifts and lifestyle changes have created budding opportunities for home and garden retailers everywhere. Millennials are an increasingly important focus, while 40% of baby boomers say improving their homes and gardens is a high-ranking hobby.
To take advantage, retailers should seek to sell their home and garden products across as many channels as possible. After all, a bigger reach almost always means more sales. This extends globally too, as rapid urbanisation in emerging countries fuels industry growth.Continue Reading >